Are you a Google Plus marketer? Are you paying enough attention to uplift your Google Plus marketing?
After continuing with their marketing campaigns on various social media platforms, marketers have finally shifted their interest towards Google Plus. Some might think that it is not much of a popular social media site. But as far as targeting customers and creating a brand awareness is concerned, Google Plus actually match the likes of Facebook and Twitter.
Launched in 2011 Google Plus was genuinely brought to the surface keeping the social media marketing in mind. And it has already been in the scenario for quite some time. Within this short time span, it was able to build up a strong user base with almost 300+ active users.
So if you’re wondering whether Google plus is good for your social media marketing or not? I would simply say it’s a great idea to bring forth your business on Google Plus. As far as social media marketing is concerned, Google Plus presents marketers with certain fantastic advantages such as influence over the search engine optimization. Furthermore, it also gives you an access to some incredible tools to like Google Plus Ripples and Google Hangouts.
Thus one can easily proclaim that Google Plus was chiefly designed as a social media platform to support marketers to instantly connect with their audience and followers. But there are certain crucial things that to look out for which can transform your posts into something more lively. Making your interests and thoughts crystal clear in front of the audience.
The 3 Most Highlighted Areas Of Google Plus For Business:
Similar to the other social media platforms Google Plus also consists of a few distinct features to enhance the social media experience of an online marketer. Hereby we will be discussing those unique features and their usage to evidently improve your businesses.
This amazing feature allows you to get in touch with the chosen group of people you wish to interact. By using Google Plus Circles you can create as well as manage several groups or circles consisting of people you wish to get in touch with.
For an instance, you can maintain individual circles such as office associates, friends and family, local businesses and so on. Marketers have been using circles primarily as any form discussion or conversations taking place within the circles remain restricted among its members.
Thus you can easily say that the Google Plus circle are the ideal platform to carry forward with all sorts of discussions and confidential business stuff. From a marketer’s perspective, you are able to maintain a circle consisting of all your genuine customers. It will be possible for you to easily share your upcoming product images or at least giving them a product preview which you’re about to launch.
Google Plus Hangouts:
This is one of the unique and business oriented feature that Google Plus offers. The Google Plus Hangouts even facilitate marketers to have live video conferences. And as all of us are much aware that a maximum number of people who can attend live chats are limited to 10. Leveraging the full potential of Hangout can help you conduct webinars among your circles.
The Hangout can also be your first choice for collaborated business presentations and via this, you can directly conduct discussion sessions with your board members as well as the management team. Even slideshow options are available thus giving presentations using slides is not an issue.
Since around 10 people can be added to an ongoing conversation, the Google Plus Hangouts can be surprisingly helpful to a marketer when it comes to enhanced market campaigns.
Google Plus Events:
However after Google Plus circles and Google Plus Hangout here comes another awesome feature, the Google Events. This feature is truly oriented for entrepreneurs to conduct their marketing activities such as inviting the existing customers and prospects to live and online events.
Live events can be promoted here and you can simply start by asking people to join your free events and engage with them by presenting interest generating contents and build up a healthy brand image.
Over To You:
So now you’re aware of certain areas which every Google Plus marketer should focus. Although Google Plus is being amazingly used for marketing purposes, it still is a social media website. Thus all you need is to build up your brand following and even follow others back. Since this will keep your business on Google Plus more lively guiding your marketing ventures in the correct direction. If this post seemed benefiting, share your point of views via comments.