We have been using a lot of social networking sites to promote our business, but without using the most important search engine in the world can leave your business an utter disaster. You must be thinking which search engine I’m talking about. Yes I’m talking about the Google, which has revolutionized the way of looking at the world, now anyone can look for anything anytime with just a click of a button.
Google’s subsidiary the Google+ which is just a social networking blog has evolved into a social media marketing tool in no time, with the idea of the entrepreneurs and their state of the art business plans, unlike other social networking sites, Google has some strict rules and regulations which needs to be followed because it has a principle of SEO and search traffic volume attached to it.
Here are some golden features which can be done with the help of marketing in Google+:
Local Search results
A kind of platform which helps the customer to find that particular content they are looking for and connect it to the company. With the help of Google+ one can even use the maps as well to make your business more recognizable to the customers in the local search results. For example I looked for Coffee Shops in Seattle and there it displays the list of coffee shops in that area I’m residing.
Long-Term SEO Value
Google+ plays a very important role for every startup owner for the organic search rankings and the visibility of the brand. The best part about it is that, it does the optimization of the business and makes sure that your content reaches the targeted audience.
Influence over potential buyers.
You don’t need a Google+ account for leaving a comment, that means anyone who’s your partner in business can share their experience of working with you and also try to influence new buyers to check out your business.
Expanding through resources.
Apart from Google+ you can even take help from other subsidiaries of Google like YouTube, Gmail, Google Maps, Hangouts and AdWords. Which can be very helpful in expanding your strategy in Marketing.
Steps to start your own business in Google+ based on your brand
Go to create page and create your My Business account in Google+, once created you have ultimate access to the My Business page of Google+. To access your Google+ page you can always login with the help of your Gmail id.
Choose the type of business you want to do
Before the business page is created, you’ll be given a choice on what type of business you would like to work on and you will be allowed to give you the address of your business and geographical location of it.
There are three options which are given to you:
- Service Area
Add your information in it.
In this step, you tend to add your information of your business. These tips might help to make sure that your business profile is successful and receives more engagement:
- Try to make your profile look attractive
- Cross check each and every piece of information you’ve entered
- Write content based on your description
- Write a customized URL
Sync with various pages you’ve created to your My Business page of Google.
If there are some existing pages on your Google+ business page then don’t waste your time in deleting them, instead try to sync them with your business page in Google. There are certain methods and techniques which can be very helpful in syncing your existing pages in your business page of Google.
- Log in your My Business page of Google, select various locations from the chosen page and click Manage this location.
- Click on the 3- dash menu located on the top left of your screen.
- Click on the settings
- Then choose to connect to a different page
- From the dropdown menu try to choose a Google+ page which is suitable for you to connect to your Google My Business Page.
Remove the old and unused pages.
There are chances of finding duplicate accounts in Google+, you should make sure that you delete them as soon as possible before it’s too late, here are some steps which can be followed to find duplicate listings:
- Go to the G+ site.
- Type the name of your business in textbox
- Click on people and pages
- This will display the list of the duplicates of your account.
If the above mentioned methods doesn’t work then please check out our gplusdominator software which gives you an ultimate guide to make your business run smoothly. Please do subscribe to our blog for updates, See ya!!