Google+ had been prevailing with great success and is increasingly integrated throughout the world. Right from the search to maps to the YouTube. Making engagements with Google+ is not only the way to share your deals and updates with your viewers, it’s also the place where you can ensure that your business should find the first place.
Being on Google+ will help the Google Web crawlers to index your site which will lead to high placement during the Web search. It also ensures that customers should get the information when they explore for your business. But I have to say that getting started on Google+ can be a little bit confusing as you all might be messed up with your profiles on Twitter, Facebook, etc.
So let’s see what Google My Business is?
Google My Business
We can say that Google+ Local, Google+ Business rather say all the Google places are the small platform which is launched by Google. So that it can help the customers to find small businesses. So before you can move forward for your promotional activities with Google+. Let’s have laconic description on Google+. It was launched in the year 2011. A social media platform for individual users with profiles that functions similarly as Facebook. Later the time has come to launch the Google+ Business. This avail brands and the businesses to have their own profile on Google+.
Google+ Business users are too able to share photos, updates, and much more. Similar to the business owners who perform various activities on Facebook page.
It was around the same time Google+ has launched Google Places. This service consists of the pages with your details like business’ location, contacts and the reviews of customers. If you wish your business should present on the Web search page and to consider your location so that it should be shown up on the Google map, sign up to Google places.
And this is the place where people are usually confused.
Google Places still prevail in name but was combined with Google+ Business and this fall under the new name which we term as Google+ Local.
So now the term which will pop up in people’s mind is why we should care for that.
Why should you care?
The studies had shown that overall all the customers use Web to make their search on local business. Google say that most of the searches are being done on mobile rather than a desktop. Take my suggestion if want your business to reach success you had dreamed of you need to take action”. As it is said that the more you engage with Google ecosystem, the more visibility you will find for your business.
A standard Web search will help you to get position your business near to the top of the search results. And this can be done only when you are actively engaged. If you are actively active, your Google+ Local page automatically will be seen, as Google knows that the search has local intent.
This allows the customers to pursue business just by their search on Google+. As you make your search on Google’s social network, it will return only on the Google+ Local pages. This will prevent your business to come in competition with the prevailing websites or ads.
The process which Google consider to rank any page is incredible. But you should consider the fact that, the more complete your business page is on Google+, the higher it will be ranked and will appear relevant to Google. It is quite easy to observe that what is important for small businesses.
Let’s consider some reviews. Google is providing an easy path for the users to search for the business which is similar to yours.
You are supposed to consider the keywords with great concern as this can be the weapon for SEO. Make sure that it consider many terms relevant to the searches in demand.
As we all are aware of the fact that the Internet users love to share and view video clips. Now when you are knowing that YouTube had been integrated with Google+, then why not to take the advantage of same to spread awareness about your products.